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Do they know, like and trust you? Basic fundamental principle of marketing is to get people to know, like and trust you. If you apply this well, and you’ll convert prospective people into clients, and build a community of fans, affiliates and customers who refer you to their ... Continue reading

Location, Location & Location choosing where to locate a Brick and Mortar business (traditional business) is vital there are a number of factors to consider: Availability of workers Where the suppliers are Where the competitors are Government help Cost & availability of premises ... Continue reading

Brand: Your brand describes who you are and what you do by use of visual identity (visible elements of a brand, such as color, form, and shape which encapsulate and transmit the symbolic meaning that cannot be communicated through words along) verbal dialog and tone of actions. ... Continue reading

Your company's logo can be as important as its name. An effective logo differentiates your business from your competition and creates a favorable first impression that is reinforced over time. Having a good logo is about more than just making a good first impression. It can have a ... Continue reading