A Brochure Website provides an online foot-print. It typically consists of standard static web pages (Home, About Us, Contact Us, Products and Services and some pictures). Today, many businesses have one these types of web sites.
Graphic designers create Brochure Websites. There are also free build yourself Brochure Website Services.
Brochure Websites for businesses don't work!
A BROCHURE WEBSITE WILL NOT HELP IMPROVE EXPOSURE
Search engines are not impressed with Brochure Websites because there is no new relevant content. Search engines will not return or re-visit your Brochure Website; therefore it will be very difficult to improve page rankings and exposure.
Brochure websites are static, boring and absolete!
THE SOLUTION: A BUSINESS WEBSITE INTEGRATED WITH A MARKETING & SALES MANAGEMENT SOLUTION
If you are looking to grow your business and close more deals, you need more than just a pretty interface. Today, you need a marketing and sales management solution that integrates a Business Website.
A Business Website integrates many of the features and functionalities (Marketing Pages, Lead Capture Pages, A Blog, Testimonials, Newsletters, Chat, Questionnaires, Payments Requests, etc.) needed to promote your products and services. These functionalities help keep leads and customers updated with information of value and engage them continuously to help build relationships.
A Business Website should be integrated under the same platform as a Marketing and Sales Management Solution so you can sell, create invoices, do customer service, schedule events, send email campaigns, add or update fresh content, do follow-ups and much, much more.
Building relationships with your customers and leads will enable you to grow sales.